Ready To Scale To Paid Advertising? Get To The Top Of Google Search In The Sponsored Section

A step by step playbook that shows you exactly how to set up paid ad campaigns that put you in the sponsored spot in the local map pack. Requires Ad spend

plumber near me

Businesses

W OAK ST MAIN ST Riverside Park Mill Creek 1 2 3
  1. Sponsored Your businessYou ★★★★★0.6 miOpen WebsiteDirections
  2. 1Apex Plumbing Solutions ★★★★★0.4 miOpen
  3. 2Urban Pipeworks ★★★★★0.9 miOpen
  4. 3Metro Rooter & Plumbing ★★★★★1.2 mi

Illustration. The sponsored listing sits at the top of the local results, above the business ranked first. Not a client result.

Why Google Ads/PPC?

Google Ads Puts You At The Top Of The Search.Your Google Business Profile
In Front Of People Searching Right Now.

Someone typing your service into Google is not browsing.

They have a problem, they want it handled, and they are choosing a business in the next few minutes.

Paid ads get you in front of them as soon as your campaigns are live.

Target Higher Intent Leads/Buyers

People searching for your service, seeing your Google Business Profile at the top, clicking it, and calling it.

That’s high intent. That’s what you’ll get by running ads.

Quick Results

If done correctly, you’ll get to the top quicker than traditional local SEO and your phone will be ringing.

We’ll show you step by step how to achieve this.

Scale Up & Down As Needed

We’ll show you how you can scale your campaigns to fit your business needs.

Stay within your budget and get the most results possible.

Track Results

We will show you how to understand exactly how much each call costs.

Understand how much is going out and how much is going back in your pockets every month.

The problem

Not Sure Where Or How To Start.Mistakes Can Cost A Lot Of Money.

01

Tried paid advertising before and did not get the results you were looking for.

02

Unsure how to even start building campaigns on Google.

03

Not clear where your money is going when running paid advertising.

04

Ads getting rejected by Google.

You need more phone calls. We understand.

That’s why everything we show is taken straight from campaigns that are doing just that in your industry.

What you get

A Step-By-Step Playbook Tailored For Your IndustryCampaign Setups That Make Your Phone Ring

Exact campaign setups from real campaigns that are producing real results.

We will show you what to click, what to type, what to leave alone, in the order you do it, and how to manage it.

You are not learning Google Ads. You are following a setup that already works.

The Process

Every step tells you what to do, where to click, and what it should look like when it is right.

The settings that decide whether you get calls or burn cash are already chosen. You are copying a configuration, not designing one.

Your progress saves to your account, so you can pick up right where you left off.

Google Ads Playbook Your dashboard
  1. Know the rules before you spend a dollar
  2. Set up your Google Ads account
  3. Build your campaigns
  4. Launch and handle Google’s review
  5. Know if it is working
Every step

What’s Inside.

What to do. Where to click. What good looks like. And why it matters, so you are not following instructions blind.

No theory, no jargon, and nothing that assumes you have done this before.

Build your campaigns In progress

Add negative keywords

Do this

Add your negative keyword list to the campaign, not to a single ad group, so it covers every ad group underneath it.

Where

Campaigns, then Audiences, keywords and content, then Keywords, then the Negative keywords tab.

Done looks like

The Level column reads Campaign on every row you added, and the searches that were never going to call you stop showing your ad.

Why it matters. You pay per click, not per customer. Negative keywords are the difference between paying for someone ready to book and paying for someone looking for a free fix.
Results

What It Costs To Get The Phone To Ring.

Clicks and impressions do not pay your rent. Two real campaigns, one month each. The tracked phone calls they produced, and roughly what every call cost in ad spend.

Google Ads campaign report for August 2026. Phone calls 221, conversions 131.30, cost per conversion $7.29, cost $957, with a daily line chart across the month.
A second Google Ads campaign report for August 2026. Phone calls 823, conversions 538.99, cost per conversion $5.16, cost $2.78K, with a daily line chart across the month.

Two real Google Ads campaigns built with this playbook, in electronics repair, both August 2026. 221 phone calls from $957 in ad spend, about $4.33 per call. 823 phone calls from $2,780, about $3.38 per call. Conversions is Google’s own attributed count, which is why it carries a decimal and reads lower than the raw call count. Client identities removed. Past performance does not guarantee future results.

See the full proof library

Try the whole thing for a dollar.

No contract. Cancel anytime.